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3 Reasons Why You Need a Website Redesign

Want to find out if you need a website redesign? You’re definitely in the right spot, BSO are a boutique web design agency located just outside the Melbourne CBD with 10+ years of experience in web design and web development. Please read on to find out our top 3 reasons why you need a website redesign.

1. Your website needs a redesign because it looks outdated

Every year design trends change without fail. Some surface and others disappear, its the natural cycle of design in general. Before you know it your website is looking dated. 2016 marks the downward trend of of the carousel, parallax scroll and over complicated design. Trends that have crept their way in this year have been flat design, full width backgrounds and burger menus. A general consensus is that you should update your website design every 2-3 years to stay current. Staying current promotes trust in your brand and portrays a professional message.

 

2. Your website needs a redesign because isn’t responsive

More than half of your website traffic this year could be from smart devices. An increasing amount of people purchase products on the go and get their news online. If your website isn’t responsive ready then your missing out on that traffic. Google has confirmed that not having a responsive site will affect your mobile ranking and could even see you disappear from searches all together.

 

3. Your website needs a redesign because it just plain doesn’t work.

Had multiple web developers work on your site over the years? Your site has most likely become cluttered, slow and missing crucial functionality. Website loading time are more important than ever this year for SEO. Faster websites will have higher conversion rates and rankings!

Conclusion: If your website is 2-3 years old, not responsive and just plain doesn’t work then I think you know the answer. Find out how you can get a website redesign by contacting BSO Digital on 1300 884 865 or fill out a form and someone will be in contact with you shortly.

Janelle Hulme

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